press kit → ενημερωτικός φάκελος Τύπου, φάκελος Τύπου, πακέτο Τύπου, δημοσιογραφικός φάκελος
A press kit, often referred to as a media kit in business environments, is a pre-packaged set of promotional materials that provide information about a person, company, organization or cause and which is distributed to members of the media for promotional use. Press kits, or media kits as they are sometimes known, are often distributed to announce a release or for a news conference.
https://en.wikipedia.org/wiki/Press_kit