The answer is that it cannot be eliminated as it is part of the monitor's program. My reply was:
Thank you for your reply. This is not very nice though, as Philips effectively "steals" 2-3 secs of one's working time every time the screen is turned on and there was no such warning in the product description.
Maybe Philips should think better before imposing such hardcoded "adware" on their clients. I do have trouble imagining a reputed monitor manufacturer, like Eizo for example, doing something similar.