clean label -> καθαρή ετικέτα

[Garima]

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clean-label = used for describing packaged or processed foods that deliberately do not contain any undesirable additives, allergenic agents or other ingredients that might put consumers off

Πώς αποδίδουμε στα ελληνικά το clean label ?

[Garima]

Univar is a leading supplier of colorants, selling to food, cosmetics and pharmaceuticals companies, offering an extensive range of natural colours, including “clean label”.

και πώς αποδίδεται εδώ το clean label ?

[spiros]

προϊόντα «καθαρής ετικέτας»;
προϊόντα χωρίς επιβλαβή πρόσθετα;