drawer statement

emmanef

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"Drawer statement" is a technical public relations term. It refers to a document prepared by a professional, usually from the PR department, to give background or explanatory information about an issue, product or event. A drawer memo is meant to be kept "in a drawer" and not released to the general public. It is used as reference by salespeople, support personnel, customer service agents and spokespeople.

Sales or Service
Drawer statements can give background or specifications of a product for salespeople or customer service agents in response to problems with a particular product. It often gives the "prepared" or "pat" answer to a challenging or undesirable question.

δήλωση για ενδοεταιρική/εσωτερική κυκλοφορία, ή έγγραφο πληροφοριών υποστήριξης, επεξηγηματικό έγγραφο στην περίπτωση "Sales or Service";


spiros

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Για το εσωτερικό υπόμνημα (drawer memo) πάντως αρκετές ανευρέσεις.



emmanef

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